We collaborated with Le Monde x Mastercard.
Company
Le Monde x Mastercard
Sectors
Media & Gastronomy
Period
2024
Expertise
As part of its partnership with Mastercard, Le Monde wished to produce elegant and attractive digital content linked to the Parisian culinary universe. The goal: value the gastronomic experience and highlight the spirit of 'Le Goût de M.', according to Mastercard and The Fork's premium codes.
The Challenge
Create short, aesthetic, and immersive social content capable of capturing attention while embodying the Parisian art of living.
Our Solution
Production of a video mixing culinary and lifestyle photography with refined motion design, thought for social networks.
Our team handled art direction, scouting and coordination, culinary and lifestyle photography, video editing, sound design, as well as copywriting and typographic design.
Result: 1 elegant and dynamic social video perfectly aligned with the 'Goût de M.' universe.
The Impact
Aesthetic, premium, and engaging content strengthening Mastercard and The Fork's image around a unique and desirable culinary experience.
